Digital Marketing for Documentaries & Mission-Driven Organizations

We help stories that matter reach the audiences they deserve. Over the past 10+ years, our award-winning work has helped sell out screenings, generate millions in revenue, and spark national conversations. Work With Us →


Who We Work With



What We Do

We build online audiences for films and organizations by pairing big-picture strategy across social, email, and paid media with data-driven decision-making and creatively rich campaign execution, helping our clients grow their followers, boost engagement, and get more out of every ad dollar.

  • digital marketing strategy

  • social media

  • paid media

  • email marketing

  • on-site content creation

  • influencer activations

  • analytics


👋 Hi, I’m Daniel Kaplan, founder of Stories Move Culture. I’m an award-winning digital marketing strategist, social media nerd, and unapologetic documentary enthusiast.Over the past 10+ years, I’ve led 65+ multi-platform campaigns for documentaries, film festivals, and mission-driven brands, presented case studies at Sundance and industry conferences, and seen my work featured in Forbes, Documentary Magazine, PBS, and IndieWire.How can I help you? Whether you’re launching a film, growing a creative brand, or building a community around your story to drive change, I bring the strategy, execution, and creative spark to make it land and stick. Let’s build something impactful together.


“Over the course of my 10 year career in the entertainment industry, I can confidently say that Daniel Kaplan is hands down the best Digital Marketing Director I have managed or met… He is a comprehensive marketing expert who excels at it all (high-level strategy, analytics, copywriting, creative direction, channel management, content calendar creation, reporting, client management, & more) and is a joy to work with.”– Benjamin Miller, Operations Manager, Meta


© Stories Move Culture LLC